Bling Brands Private Limited - Action against Boldfitness
Khaitan & Co successfully represented Bling Brands Private Limited, proprietor of the well-known fitness and wellness brand "BOLDFIT", in a trademark infringement and passing off action before the High Court of Delhi. The suit was instituted against a partnership concern, Bold Fitness, using the deceptively similar marks “BOLD FITNESS” / “BOLDFITNESS” in relation to identical goods, namely gym and athleisure wear.